Jeremy The president of Ferrari, Luca Montezemolo, told me yesterday that his cars are like beautiful women. However, a Ferrari was more desirable ‘because you can have dinner with a beautiful woman and then feel disappointed’. There speaks a man who knows.
I was tempted to ask him his opinion of the Vauxhall Adam but then thought better of it. After all, in his opinion, the only other rival to Ferrari is Porsche, which he regards politely as ‘quite a good sports car too.’
Ferrari is investing big euros in developing the Maranello factory, making it more eco-friendly and modern. It’s a sprawling site and the 3,000 staff can use any of the 150 bicycles dotted around the place for transport. I think the Adam (if it had a Fiat Group badge) would be a great alternative for them.
Like Montezemolo‘s beautiful women, it’s fantastic to look at and turns heads. However, driving back from Heathrow last night, it was quite clear that the Vauxhall is definitely a car for city use only. Cute as it is, the supermini feels uncomfortable on the motorway, is dominated by tyre noise (could it have been the optional 17-inch alloys?) and gets the jitters in a crosswind.
Many Adam buyers will opt for the Vauxhall purely on looks alone. But this is one car you really do have to take for a test drive if you are planning long journeys at high speed. Oh, and the rattling dashboard mentioned yesterday? My iPod in the glovebox!